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 Knights await sponsorship answer from Maccas 

Knights await sponsorship answer from Maccas

09 Mar, 2010 04:00 AM
MULTINATIONAL family restaurant chain McDonald's will decide by tomorrow whether to continue as one of the Newcastle Knights' major sponsors.

Knights chief executive Steve Burraston met with representatives of the fast food conglomerate in Sydney yesterday, having held similar crisis talks with another corporate supporter, private health insurance company NIB, in Newcastle yesterday morning.

Burraston will meet with Wests Group management today as the embattled NRL club makes every effort to shore up their corporate supporters in the wake of serious drugs supply charges against former players Danny Wicks and Chris Houston in the past three months.

NIB has been a long-term sponsor of the Knights but McDonald's signed on just three months ago - five days before Wicks was arrested and charged with six counts of supplying and two counts of possessing illicit drugs.

The McDonald's deal, in which the company's logo will appear on the team's playing shorts and the name will be emblazoned across the back of the Newcastle jersey, was for one year and is understood to be worth almost $200,000 for this season.

"We're going to make a decision in the next 48 hours," McDonald's Australia spokeswoman Kristene Mullen told The Herald after their meeting. "We just want to see what actions they have taken in regards to what has happened. We will review what was said in the meeting and go from there."

Mullen and four other McDonald's executives attended the meeting with Burraston and Knights chairman Rob Tew at the company's head office at Thornleigh.

In a statement issued by the Knights last night, Burraston said: "Both meetings held today were constructive and offered an opportunity for our sponsors to discuss a number of concerns.

"Our meeting with NIB was positive and we will now provide further information to assist with their internal discussions and the ongoing relationship between the two organisations.

"The meeting with McDonald's was also fruitful and they are now considering the information we presented today. I'm pleased and thankful both sponsors gave us the opportunity to brief them today."

When Burraston's statement was read to him last night, NIB general manager and former Knights director Mark Fitzgibbon said, "I can confirm that interpretation," but he would not elaborate.

Meanwhile, on another battle front, the Knights will take their case against the Newcastle Jets to the Supreme Court today to try to recoup alleged debts of about $330,000 resulting from game-day hire of EnergyAustralia Stadium dating back to last year.

The Knights lodged last month a winding-up application against the Jets, trading as Newcastle Football Pty Ltd, under section 459P of the Corporations Act.

The matter has been listed for today.

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Date: Newest first | Oldest first
Time to blood some of the Real NRL players within the Newcastle competition to the Knights. Knights players played within the Newcastle competition and know we have some fine local talent that would fit right in amongst them. How do you think the Knights made their first grand final in the first place. Home Grown is what we need.
Posted by I See All, 9/03/2010 8:40:04 AM, on The Herald
Take your $200k and give it to the Jets. At least they won't tarnish your image. Nothing has changed since the Knights inception into the NRL. You think I hate the Knights - too right. Its not just the playing roster its also the Knights fans that get up my skin. Just because I'm from Newy it does not mean I need to follow the pathetic Knights.
Posted by No Knights, 9/03/2010 8:50:55 AM, on The Herald
You are right on 1 point No Knights. Just because I'm from Newy does not mean I need to support the garbage soccer team - The Jets. But answer me this, why would Maccas give $200K to the Jets? You must be kidding, no free to air TV, home crowds of 4-5000 people. Watching soccer was good for one thing it cured my insomnia!
Posted by Jaybroni, 9/03/2010 9:42:25 AM, on The Herald
You may as well give the 200K to the Central Coast Crusaders as they'll be representing Novacastrians after the Knights get kicked out of the comp. Good job by the board to protect their assets.
Posted by green hornet, 9/03/2010 10:20:23 AM, on The Herald
Give the $200k to the Hunter Medical Research Institute. Or the John Hunter Childrens Hospital. Hard for anyone to argue with that, even hard core Knights fans.....and HUGE kudos to Maccas.
Posted by Abundance, 9/03/2010 10:42:04 AM, on The Herald
I was never a big fan of Mcdonalds anyway but my kids liked it...not anymore! why would they even get involved in a club which has a drug culture.
Posted by mother of 2, 9/03/2010 11:25:18 AM, on The Herald
I agree, give the money to the jets. They have won a premiership, and they have got close on a number of occasions. At least soccer doesnt attract the bogan brute mentallity that foot ball players have and soccer is the world game which i think Newcastle would benefit more from.
Posted by Chris, 9/03/2010 11:59:19 AM, on The Herald
Totally AGREE
Posted by novocastrian, 9/03/2010 12:03:58 PM, on The Herald
why would they invest $200k in the jets?? they don't have a perfect image either, they just aren't as known or high profile.. ontop of that, with an average crowd of no more then 6,000 - it would be a terrible business decision to even give the jets half of that! by know means should sponsors just give the knights money, but hopefully the worst is over, they could focus more on community events - especially for juniors/schools.. have stronger policies and harsher punishments around their social lives including tearing up contracts on the spot.. and if they players don't like it, well thats o.k... the council were advertising for some positions this weekend, they could drop their 200k a year salary and take up a contract there.. as for the jets.. i think the number of people that show up to games is a pretty strong indication as to why mcdonalds woulndt just give the 200k to them...
Posted by Adz, 9/03/2010 12:30:05 PM, on The Herald
Even better No Knights why dont they give the money to grass root sports of all sorts Hockey, Union, Soccer, League, Netball, Basketball, etc. Girls, Boys, Men and Women. The top level of sports already gets enough money. More should be done to promote healthy lifestyles not overblown egos.
Posted by Tank, 9/03/2010 12:57:07 PM, on The Herald
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