Laurie Daley will not be offered a new contract as NSW Blues coach.
The NSWRL board met on Friday and announced that Daley, whose deal expired this year, would not be offered the chance to continue in charge of the Blues.
"I have spoken with Laurie and he understands the decision. He is obviously disappointed but he has enjoyed the journey and appreciated the opportunity," NSWRL chairman George Peponis said.
"Obviously we thank Laurie for the significant contribution he has made over the past five years.
"He is a legend of the game and has done a tremendous job. He is the only New South Wales coach in the past 12 years who has won a State of Origin Series.
"We felt it was time to make a change. All aspects of the business will be looked at from coaching staff to team operations and personnel."
Daley has presided over five Origin series during which time the Blues have only been successful on one occasion in 2014.
The NSWRL said the board had committed to conducting an organisational overhaul and restructure, which included appointing a new coach.