NEWCASTLE donated about 1000 pre-loved bras yesterday to Asian Pacific countries where new bras cost between 10 and 30 hours’ wages.
Newcastle’s June Raid My Wardrobe event was a huge success with about 700 shoppers in attendance.
Raid My Wardrobe is an outlet for women to recycle their unwanted clothes, selling them to others for a fraction of the price they’d go for in department stores.
For their fourth birthday, Raid My Wardrobe joined with the Uplift Project, which collects and delivers second-hand bras to impoverished communities where women can’t afford new underwear.
Founded in 2005, the organisation has sent over 650,000 bras to women who often never own another bra in their life.
The bra drive was the first of its kind in Newcastle but was met with enormous success and enthusiasm.
Rachel Prest, founder of Raid My Wardrobe said the event went better than expected, with every person donating two bras, on average.
She said many of the bras from the day would be shipped to Fiji.
At the end of the day, women were encouraged to donate what they had not sold to the nominated charity of the day, Lifeline.
Anyone who might be able to help, is encouraged to phone Ms Prest on 0415 435 045 or email her at firstname.lastname@example.org.